Patagonia’s ‘Buy Less’ Plea

“It’s been almost two years since Patagonia began urging its outdoorsy customers to buy less—to sit out “Cyber Monday” and ask themselves: Do I really need a new fleece jacket or, for that matter, a state-of-the-art, 1,000-fill, dry-clean-only $700 parka and all the carbon burning that comes with it?” In an interesting article Bloomberg Online […]

Lucid Practice Quarterly Transparency Income Report October~December 2013

Lucid Practice Quarterly Transparency Income Report October~December 2013 2013 has come and gone and Lucid Practice has made awesome strides. We started with an idea back in April of 2013 — we had been inspired for years by different websites and social media handles/users and we knew we could add even more positive energy to […]

9/27 Travel: Lake Baikal, Russia

Who Wins the Internet TV Race?

http://www.idearocketanimation.com/2157-who-wins-the-internet-tv-race/ “Some people think it will be Hulu, Netflix or Amazon. All three companies are using the Video as a Channel model. They charge a subscription fee for access to licensed content that is usually not exclusive, combined with some original content that is exclusive.” “What if the winning model is the Platform, like Apple’s […]